Take stock of the company you keep.
Chances are, you’ve at one point
come across this adage. Yes? But now you’re wondering what it has to do with
backlinks.
Well, when it comes to Google and
other search engines, this adage takes full effect. Search engines will judge
your website by the company it associates with and keeps. It’s paramount that you establish backlinks with authoritative and popular sites. Indexsy can be a great help here with their backlinks packages.
The types of backlinks that you
associate with will either make or break your SEO. This is so true, seeing that
links still rank
in the top three most important Google ranking factors. Where you rank on
search engines ranking page SERPs is greatly influenced by the quality and
quantity of backlinks to your site.
This article will discuss the
different types of backlinks that exist today. Read on and find out.
Editorial
Backlinks
Editorial backlinks are organic
inbound links that appear naturally in the content of a reputable website. When
website owners create content, they frequently include links to other websites.
In their content, should a web admin want to use a statistic, they can include
a link to the original source where the statistic was published.
You gain editorial backlinks when
other users in the digital arena find your content noteworthy and suitable to
link to. Because your link building is all white hat, you can rest assured that
Google will not penalize your website.
The best way to attract editorial
backlinks is by featuring informative and user-centric killer content on your
website. This way, other websites will want to link to you. This, in turn,
gives your website authority as the sites linking to you are, in a way, vouching
for you.
Guest
Blogging Backlinks
This is one of the easiest and most
common ways of acquiring backlinks. As the name suggests, you publish an
article on another site (as a guest), and in that article, you can include a
link(s) back to your website.
That’s why you should take time to
learn more about
the best ways to use and incorporate anchor texts. When you place the greatest
SEO material on a high-quality website, it might garner trust and authority
from other significant publications.
It’s worth noting that Google
doesn’t officially like guest blogging links, but they don’t discourage them.
However, any content you publish as a guest post has to be of high quality and
relevant to your site and where you publish it. You risk being penalized if you
publish low-quality guest blogging content that adds less to no value.
If a guest post is written purely
for adding a backlink and contains no relevant or useful information, it will
in no way help a site's ranking.
Business
Directory Backlinks
Directories are websites that let
you submit your website’s URL to create backlinks. A business directory should
be one of the first links to consider building for your site. This is because
they are easy and they’re just about guaranteed.
You should look at them as backlinks
only waiting to be built. Directory listing has been long thought of as a
readily available backlinks source in the marketing industry.
However, it’s very important that
you go for a well-reputed and high-value location to list your website. This is
because there are spam directories that will only harm your website's SEO.
Search engine directories are some
of the best places to begin optimizing your business profile backlinks. Some of
the most reputable directories include yelp, yellow pages, about us, local
.com, and many more.
Badge
Backlinks
In a nutshell, Badges are awards
created or awarded by other websites which are recognized and accepted as a
status symbol. These badges are seen as a mark of quality. When your site links
to a website that has been awarded such a badge, there’s a high likelihood that
visitors to your site will trust it.
The more your site links to branded
websites, the easier it becomes for your site to rank higher in search engine
ranking pages. You can earn badge backlinks by looking for sites that can be
qualified and then creating a badge.
Free
Tool Backlinks
This is an innovative way to create
backlinks and earn attention that will positively impact your SEO. After all,
people love free things; why not leverage that? If you have a valuable tool
that people can use, you should consider offering it for free or at reduced
rates.
To obtain free tool backlinks, you
may create a basic tool to assist you in identifying the sites, and then
utilize guest blogging outreach to interact with various web administrators.
So, without breaking the bank, start building high-quality backlinks.
Comment
Backlinks
Almost every blog and news website
will have a comment section. Here the publishers invite their audience to make
comments regarding their published contents.
This section usually contains a
feature that allows for URL additions next to comments and automatic linking.
This is what is referred to as comment backlinking.
This can be an excellent way to earn
backlinks for your site and make comments. Though comment backlinks are an
innovative marketing strategy, it’s become widely abused by black hats. As
such, if you opt to go with this approach, exercise caution and don’t overdo
it.
Try and make comments on only
high-quality content that is relevant to your industry.
Understand
These Types of Backlinks and Improve your Sites Ranking
In your marketing efforts, learn the
above-discussed types of backlinks to help improve your site's SERPs rank. This
will increase visibility and traffic to your site and, in turn, grow your
business.
For more insightful content on Tech, Business, and Health, please see more of our blog posts.
