How technology has changed the landscape of match-making

The mobile market in is exponentially growing. While it rose by about between 2016 and 2018. It is estimated that 10% will develop at 11% in 2019. Mobile handset sector could go past the 300-mn unit mark in 2019, according to analyst company TechArc.

One of the many areas that have developed to take advantage of this digital revolution is the marriage sector. While the turn of the 21st century saw the decline of local Pundits and community match-making units and the rise of online platforms; for the past four years, the online matrimonial business has been overtaken by matrimonial devices, with the the mobile industry and cheaper internet.
There has also been a marked change in the definition of Arranged Marriage in the last two decades. The parents are seeking and respecting the preferences of their children. Similarly, young people are discussing and accommodating the marriage predilections of their parents.
A mobile application provides the liberty for both parents and young people to explore the opportunities at their own leisure. Such a platform also provides users a feeling of control, where young people have the choice of interacting and testing compatibility before moving forward and parents get the chance to check the private and family information of the prospect (just as in a traditional arranged marriage). A mobile application also offers a perfect solution to today's situation.
"Our super-busy elite customers like to stay up-to-date on the go," tells Saurabh Goswami, Ultra Rich Match founding director, who introduced the second version of his marriage application on android and iOS previously this year. Goswami adds, "We expect our custom mobile application to further reach out to young people and the NRI markets."
It's very simple to sign up for these apps. Caution and caution, however, are always recommended. Try and check the reputation of the marriage company before you put your personal details and photos on the app. Also, choose paid services where only verified consumers can access them. Even later, don't trust anyone too quickly. In this age of easy information and digitalization, online frauds have increased correspondingly.
"We are living in times of excellent change, today's youth take control of different choices whether they relate to their profession, financial independence, friendships so it comes as no surprise that they use such a platform and technology in something as significant as finding a life partner," ASSOCHAM Secretary General said.